Second Annual American Entrepreneurship Award in the Bronx Opens for Entries


Second annual American Entrepreneurship Award in the Bronx opens for entries
Opportunity for local entrepreneurs to receive a share of $125,000
Start-up funding for their ventures

January 31, 2017. The American Entrepreneurship Award (AEA), a program created and funded by the Libra Group to support American start-up businesses and entrepreneurs, announced today that it has begun accepting submissions for its second annual award. Entrepreneurs are once again encouraged to apply for the opportunity to receive vital business funding and ongoing coaching from experienced business leaders on how to grow their businesses effectively, including advice on how best to harness the power of technology and innovation within their business plans.

The AEA focuses on identifying promising entrepreneurs in the Bronx, New York and Miami-Dade County, Florida, whose business plans exhibit sustainability, innovation and a positive impact on the local communities. Applications can be submitted at up to April 27, 2017, and winners will be announced in June 2017. Interested entrepreneurs can also take advantage of an array of training events slated for March and April, including business ideation, entrepreneurship legal clinics, and funding and marketing boot camps, to help improve their applications.

“As an international business, we’ve always felt a responsibility to give back to the communities in which we operate and to provide opportunity,” said Jimmy Athanasopoulos, Head of Social Responsibility for the Libra Group. “This is a core value of our group and the AEA is emblematic of our continued commitment to this. I am extremely proud of the progress last year’s winners have made and look forward to seeing the exciting ideas that this year’s entrepreneurs come up with.”

Launched with an initial $500,000 commitment from Libra, the AEA provides winners with a share of $125,000 in business start-up funding, as well as mentorship and business support services. The Group was inspired to create the award when it became a founding sponsor of the My Brother’s Keeper Alliance (MBK Alliance), a non-profit organization launched by President Obama aimed at eliminating opportunity and achievement gaps for boys and young men of color. Additional local AEA supporters include Workshop in Business Opportunities, Hostos Community College, the New York City Department of Small Business Services and the University of Pennsylvania Law School.

The award’s panel of judges comprises a group of seasoned entrepreneurs including Daymond John, the founder of FUBU, Presidential Ambassador of Global Entrepreneurship and Co-star of ABC’s Shark Tank.

The 2016 American Entrepreneurship Award winners from the Bronx were:

• Ginjan Bros ( brings to market traditional African beverages. Their first product offering is “Ginjan”, a popular West African drink made with fresh ginger, cold-pressed pineapples, fresh lemons, vanilla, anise extracts, and organic cane sugar.

• Watt + Flux ( upgrades existing energy-intensive lighting systems in businesses, schools and vessels to new lighting systems that save time, money and the environment.

• South Bronx Food Market ( a market and café in the heart of the Mott Haven in The South Bronx, one of the city’s most notorious food deserts. They offer a variety of affordable and locally sourced produce, pantry products, baked goods and prepared foods for both eating in café style as well as take-away.

“The South Bronx Food Market is committed to promoting access to nutritious, affordable, locally grown produce and related agricultural products for the under-served residents of the South Bronx,” said Lily Kesselman, Founder of the South Bronx Food Market. “Libra’s financial and logistical support will allow us to expand into new markets with the aim of combatting obesity, diabetes, and malnutrition.”

To learn more about the American Entrepreneurship Award, please visit

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